On Friday, Sept. 14, the AdPR Department hosted guest speaker Brian Wong to discuss his new book The Cheat Code: Going Off Script to Get More, Go Faster, and Shortcut Your Way to Success. Wong is the founder and CEO of Kiip, an innovative approach to mobile marketing that helps connect brands to consumers through a rewards platform in mobile games and apps. Named by Forbes as one of the “4 Hot Online Ad Companies to Put on Your Watch List,” Kiip has raised over $32 million in funding to date.
Before launching his own company, Wong played an instrumental role at the social news website Digg.com by forming relationships with key publishers and tech partnerships. Wong received his Bachelor of Commerce from the University of British Columbia by the age of 18 before he jump-started his career.
Wong recently wrote and published a book titled The Cheat Code: Going Off Script to Get More, Go Faster, and Shortcut Your Way to Success to provide tips for success. While at UGA, Wong explained to students a few of his favorite tips from the book.
“Know your super power…put all your energy into your strengths to get noticed and get ahead,” said Wong.
The students gained valuable knowledge for future success through this presentation. A huge thank you to Accelerate Athens for co-promoting this popular event.